Louis Vuitton unveils $50,000 luxury bike

Published July 1, 2026 18:09

Daniil Devyatkin

Daniil Devyatkin

Senior LifeStyle Journalist d.devyatkin@kursiv.media
Луи Виттон
Photo: pinarello.com, photo editor: Milosh Muratovskiy

Louis Vuitton continues to surprise luxury connoisseurs with unusual items in its catalog. The brand unveiled its version of a professional road bike. Kursiv LifeStyle explains the collaboration’s features and price.

The premium bicycle, created in collaboration with legendary Italian bicycle manufacturer Pinarello, was unveiled at the Spring-Summer 2027 Show in Paris, where Pharrell Williams, creative director of the Louis Vuitton men’s line, presented his new collection.

The bike is based on the iconic Dogma F road bike, considered one of Pinarello’s flagship models. The Louis Vuitton version was transformed into a true luxury art piece while retaining its professional features.

Photo:  pinarello.com, photo editor: Milosh Muratovskiy

Among the most notable details are the leather-trimmed saddle with the signature LV monogram, handlebar tape in the same style, chrome handlebar elements and a gold-tone chain. The frame is also decorated with the brand’s signature colors and logo.

The price of this exclusive model has yet to be officially disclosed. However, the base Dogma F starts at $14,000. Luxury news portal Luxury Launches claims the price of this bicycle could exceed $50,000.

Photo: ca.louisvuitton.com

This isn’t the first time the fashion house has produced bicycles, but this model is perhaps its most striking. Unlike previous versions, the brand’s signature aesthetic is evident in every detail.

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