Culture

Major US comic-con restricts AI art after creator backlash

AI, comic-con
Franklin the Turtle, a cartoon hero / Photo: paul-marciano.fandom.com/wiki/Franklin

San Diego Comic-Con, one of the most influential gatherings in entertainment where major studios typically unveil upcoming films, TV series, and video games, has recently revised its stance on AI-generated artwork. The change came after strong opposition from artists, according to reporting by 404 Media.

While modest, the decision represents a win for creative professionals in an industry increasingly threatened by job losses as film and game companies turn to generative AI to cut costs and accelerate production.

In recent years, Comic-Con permitted limited use of AI-created art within its convention art show. Under guidelines that had been in effect since at least 2024, creators were allowed to display AI-assisted works provided they were not sold, were clearly labeled as AI-generated, and acknowledged the original artists whose styles had been referenced.

However, as more artists became aware of this policy, many began circulating it within their communities, sparking widespread criticism. Opposition to generative AI has been intensifying among creatives, with some arguing that allocating prestigious exhibition space to AI users — alongside artists who invested significant time and effort to earn their place — was deeply disrespectful.

This artist-driven pushback ultimately pressured Comic-Con to revise its rules without public fanfare, resulting in a complete ban on AI-generated art from the convention’s art show.