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Kazakh artist features in Dior campaign for Valentine’s Day collection

Photo: Marieclaire.kz/; photo editor: Serikzhan Kovlanbayev

Kazakhstani artist Kamliya Kuspanova appeared in an advertising campaign for the French luxury fashion house Dior. The collection was dedicated to Valentine’s Day.

Dior posted the video featuring Kuspanova on Instagram. She can be seen writing a letter — presumably a love letter — while wearing Dior earrings and a bracelet adorned with white doves.

The collection features accessories with chamomile and four-leaf clover motifs, along with handbags, cardholders, and silk scarves in new designs. The clover holds a special place in the fashion house’s history. According to the brand, the plant alludes to the superstitions and beliefs of Christian Dior himself.

Separately, the brand recently unveiled a new version of Jonathan Anderson’s legendary Lady Dior bag. The accessory is covered entirely in four-leaf clovers..

Kazakhstanis have been participating in both luxury brand shoots and fashion shows more frequently. Recently, model Aljan Jandarbekov took to the catwalk for the Dior Fall/Winter 2026 show. It was his runway debut.