Recently, Threads, the social network created by Instagram’s parent company Meta, has been gaining remarkable popularity in Kazakhstan. Kursiv LifeStyle explores the phenomenon behind this Twitter alternative, now known as X, created by Mark Zuckerberg.
Officially launched in July 2023, Threads quickly became a global sensation. Debuting in 100 countries, including Kazakhstan, it set records as the fastest-growing social network, surpassing 100 million users faster than ChatGPT.
Although Kazakhstan is not among the top 10 countries for the number of Threads users, many have observed that Kazakhstanis appear to have taken over feeds worldwide, especially within the Commonwealth of Independent...