Consumers in Kazakhstan Are Still Prone to Buy New Cars in 2020
According to KazAvtoProm, the automotive industry association of Kazakhstan, despite the pandemic, the car market in Kazakhstan is hot and has archived 313.4 billion tenge ($756.8 million) in revenue during the first half of the year. In total, 35,086 new passenger and commercial vehicles were sold there.
The average new car price is about 10.3 million tenge ($24873), which is 14.7% higher than last year. The most affordable cars on the local market are those that were assembled in Kazakhstan with the price in 7.6 million tenge ($18353) on average.
The same indicator for imported cars is about 13.2 million tenge ($31877). A significant part of consumers (10088 or 28.8%) has chosen models that cost no more than five million tenge ($12074). Last year this segment was a little bit bigger – 29.2%.
In the price band from five to seven million tenge 7538 cars (21.5%) were sold. This segment has risen by 2.9%. Another 5727 consumers (16.3%) have preferred cars in the price range of seven to ten million tenge with an increasing tally in the segment by 2.5%.
The top segment of business (up to $36223) and premium cars (above that sum) are 23.4% (8195) and 10.1% (3538) respectively. The total share of cars with a price of more than $24000 has declined by 4.9% but still is a significant part of the market (33.5%).
Almost all most popular cars, excluding Ravon R4 and Ravon R2 (both made in Uzbekistan), are assembled in Kazakhstan. The absolute leader is Lada Granta from Ust-Kamenogorsk with the cheapest price of 2.8 million tenge ($6761) which is followed by Lada 4×4 ($8210), Ravon Nexia ($8935), Ravon R4 ($9659), Chevrolet Cobalt ($9659), Chevrolet Niva ($10142), Lada Vesta ($10625), Lada Largus ($11108), Lada XRAY ($1108) and Ravon R2 ($12074).
The top-10 of most expensive cars in Kazakhstan is following: Mercedes-Benz G-Class ($265642), Mercedes-Benz S-Class ($236663), Porsche 911 Turbo ($171460), Audi A7/А8 ($149725), Lexus LS ($140548), Porsche Panamera ($129198), Genesis G90 ($129198), Porsche Cayenne ($112535), Jaguar I-PACE ($112535) and BMW 8 Series ($111328).