Russia sees surging demand for Kazakhstan-assembled Hyundai Tucsons

Russian buyers are snapping up Kazakhstan-assembled Hyundai Tucsons, Autonews.ru reported. Rapidly growing demand has left some dealers with only a handful of vehicles, while further deliveries have yet to be scheduled.

Kazakhstan-assembled Tucsons in short supply

Sales of Kia and Hyundai models in Russia rose 34% between January and July, reaching 10,900 vehicles. The majority were brought into the country through parallel imports.

The Tucson has emerged as one of Hyundai’s most popular models, with dealers reporting growing interest in crossovers assembled in Kazakhstan. Avtomir.ru, for example, said the vehicles are selling faster than other models. The dealer has only one 2026 Tucson in the Prime trim left in stock, equipped with a 2.0-liter, 150-hp engine, a six-speed automatic transmission and all-wheel drive.

The vehicle supports the Russian language and comes with a leather interior, dual-zone climate control, ventilated and heated seats, and a power liftgate.

The Russian dealer is asking 5.85 million rubles ($67,434) for the Tucson Prime. By comparison, the same trim currently costs 15 million tenge ($32,735) in Kazakhstan under a special offer.

Chinese Tucson offers a cheaper alternative

Russian buyers have another option: the extended-length Hyundai Tucson L, manufactured in China. It is larger than the standard model and comes with a 1.5-liter turbocharged engine producing 200 hp and an eight-speed automatic transmission.

Prices start at approximately 4.2 million rubles ($48,345), while the N Line version costs around 4.3 million rubles ($49,496).

The Chinese-made Tucson L is therefore significantly cheaper than the Kazakhstan-assembled version. Nevertheless, models from Kazakhstan are currently seeing strong demand, while new supplies remain limited.

Other Korean models are also running low

The shortage is not limited to the Tucson. Russian dealers are also running low on the Kia Seltos, whose sales tripled between January and July to 2,800 vehicles. The remaining 2026 models are priced from 2.6 million rubles or about $29,928. Some of these vehicles were originally intended for the Chinese market and do not support Russian.

The Chinese-made Hyundai Mufasa has also become harder to find. One dealership still has SUVs produced in early 2026 in stock, priced between 3.1 million and 3.4 million rubles (approximately $35,683 to $39,136). Sales of the model in Russia are also being supported by parallel imports.