A social media trend dubbed «becoming Chinese» is drawing global attention, as young people share videos showcasing elements of Chinese culture in their daily lives. Posts featuring habits such as drinking hot water, eating traditional foods, or praising China’s infrastructure have gained millions of views online, The Associated Press reported.
The trend reflects a broader rise in China’s soft power, though it differs from long-standing government-led efforts. Instead, the recent online phenomenon appears to be more organic, spreading through entertainment, consumer products and everyday cultural practices.
Experts say this shift is tied to China’s growing presence across industries, from manufacturing to digital platforms. Chinese-made apps, consumer goods and toys are increasingly gaining international popularity, contributing to wider familiarity with Chinese culture.
However, the trend has also sparked debate. Some Chinese Americans have raised concerns that the sudden popularity of cultural elements overlooks past discrimination faced by Asian communities, particularly during the COVID-19 pandemic. Others view the increased visibility as an opportunity to promote understanding and appreciation.
Meanwhile, China is promoting visa-free policies and encouraging foreigners to experience life in its major cities firsthand.
